2018 Mission: All Thrift Everything

I want the whole world to shop secondhand first.

After years of saving the elephants as a partner at The Elephant Pants, I’ve decided to turn my passion into a new mission – thrift.

Ever since I was a teenager, I’ve loved thrift and vintage shops – the thrill of the hunt, the low prices, the individuality. Pre-owned clothing has defined my style, but as I’ve grown to be a conscious consumer, it’s become as much of an environmental choice as an aesthetic one.

Fashion is the world’s 2nd worst industry for the planet after oil (learn more here). While there’s a myriad of sustainable fashion solutions, buying secondhand is the one that can have the biggest impact (aside from buying less) – eliminating the resources needed for manufacturing and landfill waste altogether.

So in 2018 (and beyond), I’m going to…

  1. Only buy secondhand.
  2. Talk to thrift/secondhand/vintage store/site owners to learn everything I can about the resale fashion industry by visiting shops and speaking with industry leaders – documenting my journey along the way. View my tour calendar ›
  3. Thrift hack – a supercool buzzword that means I’ll create content and products to educate and convince people to think secondhand first.

Follow My Journey

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The World Of Thrift Tour

I’m hitting the road to learn everything I can about the world of thrift by visiting shops and speaking with industry leaders. Here’s where I’ll be…

Where I’m Going

Melbourne, Australia  //  Jan 9 – 24

Seattle, WA  //  Feb 3 – 14

Vancouver, Canada  //  Feb 15 – 18

San Francisco, CA  //  Feb 20 – 24

Ojai, CA  //  Feb 25 – 26

Los Angeles, CA  //  Feb 27 – Mar 5

NYC, NY  //  Mar 6 – 14

Kansas City, KS  //  Mar 15 – 21

Dallas, TX  //  Mar 21 – 25



I’m a nomadic Social Entrepreneur, Ecommerce Consultant, and DJ.

Most recently, I was a Partner at The Elephant Pants, an ethical apparel brand that we grew from $0 to $3 million within 18 months, and eventually appeared on ABC’s Shark Tank.

I’ve since exited the business to pursue other passions, in particular mental health and resale marketplaces.

Prior to The Elephant Pants, I was a Senior Product Manager building B2C tech platforms at high-growth startups in the music/entertainment and health/fitness categories; and as a freelance digital marketing consultant executing projects for 20+ startups and small businesses.

Outside of technology, I’ve been a DJ for the past 10 years, and have spun hundreds of gigs for the likes of Amazon, GQ, and 30+ clubs around NYC and Brooklyn.


View my LinkedIn ›

  • 8 years of digital marketing and internet stuff
  • 4 years of product management
  • 3 years of ecommerce
  • 10 years in nightlife & events
  • 10 years of DJ’ing



Book Review: Overdressed: The Shockingly High Cost of Cheap Fashion

To kick off my year of conscious consumption, I read “Overdressed: The Shockingly High Cost Of Cheap Fashion” by @elizabethlcline. In summary, fast fashion has caused us to buy tons of low-quality clothing. We now measure quality by the # of washes an item survives instead of by the # of years. The environmental impact is huge with …